Showing posts with label jewelry. Show all posts
Showing posts with label jewelry. Show all posts

Sunday, January 11, 2009

Just A Quick Tip For All The Jewelry Designers

I recently read somewhere that you should name your jewelry pieces. I started thinking about it and while I know that having keywords in your title is essential to the piece 'getting found' in searches on search engines, I believe that naming your jewelry can definitely contribute to the 'click' factor of the piece. The name you give it can be a 'teaser' to a potential customer. The name could have them so intrigued, they'll want to click through to the item to read the description and potentially lead to a sale.

Just don't leave the customer high and dry when they click through to the description. You need to continue intriguing them with a description that 'grabs' them, making them feel like they absolutely need that piece of jewelry.

You want the name to invoke some kind of interest, want, desire or even fantasy. Emotions are what push people to make purchases. If you target their emotional buying power then you are more likely to get the sale.

I have recently listed a few new pieces in my shop and gave them names, I definitely have to work on my descriptions, but I figured I would give it a shot and also share the idea with you. If you do try it, I hope it works well for you :)





Wednesday, December 24, 2008

Have You Heard

Etsy seller Originals By Terri posted a link to a social network in the forums this morning called Bead-Space.com. It's for bead and jewelry enthusiasts. You can post pictures of your jewelry/beads to show and they even have a selling venue. From what I can tell so far, it doesn't look like they charge any fees for selling, so it is definitely worth checking out. Here's a link if you want to check it out.





Sunday, December 14, 2008

Let me introduce myself

Hi. My name is Candi and I have been creating jewelry for about 3 years. I have always been crafty but I had never done jewelry until one day I saw my sister-in-law making a bracelet. It looked interesting, so I sat down, gave it a try and have not stopped since.

I got my start selling jewelry on Ebay, where I stayed until just recently. I will always be thankful to Ebay because they provided me great opportunities for learning not only about the business side of selling jewelry but also how important it is to build relationships with your customers. I did very well on Ebay and gained many loyal customers, but sadly the fees there have made me seek out other venues. This is how I came to find Etsy.

I opened my store last month and what I love most is the community that Etsy is. I have found the forums to be a valuable source for information and have learned a lot there. It is also wonderful to be in a place with so many talented and creative people.

I decided to start this blog to not only market my new shop, but also to share things I find along my journey to becoming successful. My family and friends joke that I am a little OCD because when I want to know something or learn something new I have a tendency to research it to death. I am a firm believer in 'paying it forward' so whatever I can share I will.
Above all though, I hope to make many new friends.

I hope you will visit me here often because you never know what I will be posting next :)